In a week where the Murdoch media empire appeared to lose its power, I came across this video “The Story of Stuff”- perhaps the most important “News of the World” that Murdoch’s empire was at the heart of ignoring.
Even if you have seen it, watch it again: it will make you think again about how the world works.
It is interesting how, with the launch of Apple’s Lion operating system we are still seeing “Design for Obsolescence” as one of the main design principles from what many say is the best design company in the world. It’s time for Apple (and the rest of us) to re-think design for the 21st century so that we can close the circle, not keep pushing the 99% waste down the pipe. Designing for Pull has to be a major factor in this redesign philosophy – and something I will come back to in future posts.
